How to Set Goals | Begin With The End in Mind
A lot of people wonder how to set goals that will be achievable, and yet motivate them to take massive action. The goal has to be big enough to be inspiring, yet small enough that you are not discouraged by it. It’s a delicate balance!
Once you’ve figured out how to set goals, the next step is to determine the plan of action to help you see it through. There is a lot of great information out there, but today I want to share with you one of my favorite action plan tips — one I happened to learn from one of my favorite goal setting books, The Oracle’s Secret, by Dr. Anthony Fernando.
Begin with the End in Mind:
The task of taking a large goal and breaking it down into easy-to-follow daily steps can be quite daunting. Often, we know where we want to go… but how we are going to get there is not so clear. By beginning with the end in mind you are able to clarify your action steps from the inside out.
Instead of beginning with what you will do today or tomorrow, Dr. Anthony recommends we start at our goal and work backwards until we reach the starting point. By doing this, we are essentially breaking our large goals down into smaller, bite-sized mini-goals that we will achieve along the way to our destination.
I’ve found this process is best explained through example — so let’s look at one now:
Example Goal: To increase monthly sales revenue by $5000.
By the time you are ready to begin working on your action plan, you should have already written your goal in present tense, composed a vivid description for your visualization exercises and prepared a photo to symbolize your goal that you can look at every day.
If you are brand new to goal setting and these steps are unfamiliar to you, I highly recommend you pick up a copy of my latest book, “Lifetime of Achievement: 7 Goal-Setting Strategies that Work”. It will provide you with a VERY SIMPLE, easy-to-implement system for setting and achieving goals in any area of your life!
Once you are ready to go to work on your action plan, you will implement the strategy of beginning with the end in mind by asking yourself a series of questions that will lead you to the beginning of your goal-achieving process.
With our example goal, the first question you might ask would be:
“What do I need to do to increase my monthly sales revenue by $5000?”
Your answer might be:
“Increase my customer base by 30%.”
That becomes the final step in your action plan, immediately preceding your goal.
Now you ask yourself another question:
“What do I need to do to increase my customer base by 30%?”
Your answer, “Offer referral incentives to current clients”, becomes the next step in your action plan.
Again, “What do I need to do to offer referral incentives to current clients?”
The next step in your action plan may be, “Implement a monthly follow-up campaign to stay in touch with clients and inform them of referral incentives.”
And one more time you ask yourself, “What do I need to do to implement a monthly follow-up campaign to stay in touch with clients and inform them of referral incentives?”
The answer, “Research and sign-up for a proven customer follow-up system”, becomes the first step in your plan!
So… since you began with the end in mind and worked your way backwards from your goal, your plan will now look something like this:
- Research and sign-up for a proven customer follow-up system
- Implement a monthly follow-up campaign to stay in touch with clients and inform them of referral incentives
- Offer referral incentives to current clients
- Increase my customer base by 30%
- Increase monthly sales revenue by $5000
This is an easy step-by-step process anyone can implement as they learn how to set goals! By breaking your goals down into smaller steps you are able to more-easily determine what your daily actions must be!
If you are looking for another great book on how to set goals, I highly recommend you check out Dr. Anthony Fernando’s book, “The Oracle’s Secret”. It’s a great book with a fun story and many important lessons you can use for the rest of your life!
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